Why "Request a Quote" Is Better Than "Add to Cart" for B2B Sales
Discover why WooCommerce request a quote is a smarter choice than "Add to Cart" for B2B sales. Learn how Extendons plugin makes custom pricing easy.

When you’re running a B2B eCommerce store, every customer and order comes with its own set of needs. Standard pricing and the usual "Add to Cart" process often fall short in serving B2B clients. This is exactly where the WooCommerce request a quote feature steps in to make things better for both you and your customers.
Instead of fixed prices, it opens the door to price negotiations, volume discounts, and tailored offers — exactly what B2B buyers expect. If you’re looking to improve your wholesale or B2B shopping experience, let’s explore why "Request a Quote" outshines the "Add to Cart" button, especially when using the Request a Quote for Price for WooCommerce plugin by Extendons.
Understanding the Difference: Add to Cart vs. Request a Quote
Before we dive deeper, let’s clarify what these two options offer.
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Add to Cart:
This is a straightforward buying process. The customer sees a fixed price, adds the product to their cart, and proceeds to checkout. It works well for standard B2C stores but can feel restrictive for B2B buyers who deal in bulk orders or need customized pricing. -
Request a Quote:
With this option, customers can ask for pricing based on their unique requirements. Whether it’s bulk quantities, special delivery conditions, or product customization, the buyer sends a quote request, and the seller responds with a tailored price.
Now, let’s explore why request quote WooCommerce is more suited for B2B scenarios.
Why Request a Quote Is Better for B2B Sales
1. Pricing Flexibility for Complex Orders
B2B transactions are rarely one-size-fits-all. Order quantities vary, shipping needs change, and custom requirements often pop up. With the WooCommerce request a quote system, you gain full control over pricing discussions.
For instance, Extendons’ plugin allows you to hide prices and display an Add to Quote button instead. This encourages customers to share their specific needs, allowing you to provide customized pricing based on:
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Order size
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Shipping destination
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Delivery timeline
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Product specifications
This flexibility builds trust and increases the chances of closing high-value deals.
2. Cater to Bulk Buyers Easily
B2B customers often buy in large quantities, and they expect better pricing for bulk orders. If your store only uses the "Add to Cart" feature, you miss out on opportunities to offer volume discounts that encourage bigger purchases.
With the Request a Quote for Price for WooCommerce plugin by Extendons, bulk buyers can easily request pricing for larger quantities. You can respond with a competitive offer, making it more likely to convert inquiries into orders.
3. Hide Prices from Competitors
In competitive industries, revealing your pricing to the public can hurt your advantage. With the WooCommerce request a quote feature, you can hide prices and let only genuine customers submit price requests.
Extendons’ plugin even allows you to control who sees the quote button:
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All users
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Logged-in users only
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Specific user roles (like wholesalers)
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Guest visitors
This way, you keep sensitive pricing information private while keeping your store accessible to real buyers.
4. Better Handling of Out-of-Stock and Custom Products
Not all products fit into fixed pricing models. Maybe you sell items that are:
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Made to order
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Require special materials
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Or are temporarily out of stock
In such cases, having an Add to Cart button with no active stock or pricing looks unprofessional and discouraging. But with request quote WooCommerce, you can hide the price and invite customers to inquire about availability and pricing, keeping the conversation open.
Extendons' plugin even allows you to display the quote request button on selected categories or product pages, giving you full control over your catalog presentation.
5. Build Stronger Customer Relationships
B2B sales are often about long-term relationships rather than quick transactions. By offering a request a quote option, you naturally start a conversation with your customers.
When they submit their quote request through your customized form, you gain valuable insights:
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What quantity they need
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When they need it
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Any special requirements
Extendons' plugin also notifies both you and your customer through email updates at every stage of the process — from request submission to quote acceptance — ensuring transparent communication throughout.
6. Reduce Cart Abandonment
Cart abandonment is a real issue, especially when buyers are unsure about pricing. If they see a high fixed price with no room for negotiation, they might leave your site without buying.
Using the WooCommerce request a quote system gives them the confidence to engage with you first. Instead of walking away, they submit a quote request, keeping the conversation (and the potential sale) alive.
How Extendons' WooCommerce Request a Quote Plugin Powers B2B Sales
Now that we’ve covered the "why," let’s talk about the "how."
The Request a Quote for Price for WooCommerce plugin by Extendons is built specifically for businesses like yours that need flexible pricing and stronger customer engagement.
Here’s what makes it stand out:
Customizable Quote Request Form
Create a quote form that collects all the necessary information you need. With unlimited field options, you can ask for:
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Quantity
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Delivery preferences
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Custom requirements
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And more
You can even mark certain fields as mandatory to ensure you have complete details before sending a price.
Flexible Display Options
Control where and how you display the Add to Quote button:
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Product pages
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Category pages
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For specific user roles
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Or for out-of-stock items
This level of customization ensures that your store always looks professional and serves the right audience.
Personalization and Branding
The plugin allows you to adjust button colors, text, and placement to match your store’s design. Even email notifications can be customized with your preferred subject lines and templates, keeping your communication consistent and professional.
Easy Quote Management
Once customers submit their requests, you can:
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Approve or reject quotes
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Send personalized offers
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Convert accepted quotes directly into orders
The plugin even supports showing both the product price and the offered price, giving your customers full transparency on their quotations.
Spam Protection
No one likes dealing with spam requests. The built-in reCAPTCHA feature ensures that your quote submissions are genuine, saving you time and keeping your focus on real opportunities.
FAQs About Request a Quote for WooCommerce
Q1: Can I hide prices from only certain customer groups?
Yes! The Extendons plugin lets you control visibility based on user roles, such as wholesale buyers or logged-in users only.
Q2: Will customers receive updates on their quote status?
Absolutely. The plugin includes email notifications at every stage, from submission to quote approval or rejection.
Q3: Can I customize the quote request form?
Yes, you can add unlimited fields and make them mandatory to collect all the details you need for accurate quoting.
Q4: Can I convert a quote into an order?
Yes, once a quote is accepted, you can easily convert it into an order through the plugin.
Q5: Does this plugin work with out-of-stock products?
Yes, you can display the quote button for out-of-stock items to keep customer interest alive even when inventory is low.
Final Thoughts
For B2B businesses, providing personalized service and flexible pricing isn’t just a luxury — it’s a necessity. While the traditional Add to Cart process works fine for fixed-price retail stores, it falls short in the complex world of B2B eCommerce.
By choosing a WooCommerce request a quote system, especially with Extendons' well-designed plugin, you open the door to better customer relationships, more tailored pricing, and higher-value orders. Whether you’re dealing with bulk buyers, international clients, or custom orders, this approach helps you serve your customers more effectively and stay competitive in your market.
If you’re ready to offer a more professional and flexible buying experience, consider adding Request a Quote for Price for WooCommerce by Extendons to your store today.
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